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How a second wave will impact shopper behaviour | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in November
By Christopher Lombardo

At the beginning of the COVID-19 crisis, strategy turned to Jason Dubroy, VP and managing director of TracyLocke, for his thoughts on how shopper marketing and point-of-sale activities would be affected by unprecedented upheaval at the retail level.

http://strategyonline.ca/2020/11/11/how-a-second-wave-will-impact-shopper-behaviour/
 

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